The brand identity derived its brand name from the Spanish word “verde,” which means green, and the color palette predominantly consists of various shades of green and a few touches of white. The use of green in the branding is a clear indication of the brand’s commitment to sustainability, growth, and harmony with nature. Designed by 4SPACE, an outstanding restaurant design firm.
The use of green and white in the branding exudes a sense of freshness, vitality, and purity, which aligns with the brand’s commitment to environmental sustainability.
In conclusion, Verde is a prime example of how a brand’s identity can be effectively communicated through design and branding by a restaurant design firm. The use of green and white in the branding, combined with the natural elements incorporated, creates a brand identity that is both visually appealing and aligns with the brand’s core values.